Michelle Schoening

As Vice President of Member Experience Innovation Design at Navy Federal Credit Union, Michelle leads teams across UX disciplines to shape the future of member engagement. Prior to Navy Federal, Michelle worked in marketing agencies with clients across a wide range of industries, such as eBay, PayPal, Shutterfly, Visa, and OrthoNeutrogena.

Known for her ability to connect vision with execution, Michelle has helped organizations elevate Design as a key driver of business growth and transformation. She is particularly interested in the intersection of AI, behavioral science, and Design, and how they can be leveraged to create more intuitive and impactful experiences, especially in the financial industry. Michelle is also committed to developing the next generation of leaders and fostering a culture of curiosity and continuous learning.

Michelle studied design at The University of Texas in Austin, where she developed a deep appreciation for the relationship between creativity, human behavior, and problem-solving. Outside of work, she enjoys spending time with her family, traveling, and collecting fragrances from around the world. She is fascinated by the craftsmanship and storytelling behind scent—an interest that reflects her broader passion for understanding human emotion and experience.